💵 Core Pricing & Upsells

• Front-end fee: $17 one‑time to access the base system

• Upsell Path: Multiple OTOs (One-Time Offers) available post-purchase, optional but helpful for accelerating success:

  Upsell #	Offer Name	Price
  1	Traffic App	$26
  2	Unlimited	$47
  3	Done‑For‑You	$197
  4	Unlimited Traffic	$97
  5	Automation	$67
  6	ATM Edition	$147
  7	Ultimate Edition	$47
  8	Licence Rights	$167
  9	30K Edition	$47
  10	Super Affiliate	$37
  11	Millionaire Edition	$97

Coupon Code: HTP SYSTEM

🎯 1. Understand a High-Ticket System + Core Funnel

Typically, the core offer is a high-ticket program or software (e.g., $500–$2,000+ per sale), delivered via an automated funnel system that includes:

• DFY (done-for-you) pages

• Email marketing swipes

• Free-traffic strategies

• Funnel-building wizards
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This front-end offer drives the foundation for the upsell sequence.

📦 2. Common OTO Structure (1–6 Upsells)

1. Unlimited/Pro Version – removes usage limits (e.g., traffic, features) (~$47–$67)

2. DFY Templates & Assets – plug‑and‑play funnels, emails, design packs (~$97)

3. Traffic or Automation Module – adds auto‑posting, schedulers, AI tools (~$67–$97)

4. Agency/Commercial License – lets users resell services (~$197–$297)

5. BL & Reseller Rights – full white/label license to sell the system ($297–$497)
   6+. Booster Packs – premium training, monthly subscriptions, 1‑on‑1 coaching, bundled downsell ($37–$197)
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✅ 3. Why This Funnel Promotes Conversion

• Value Stacking: each offer logically enhances the previous level

• Segmented Pricing: small ($47–$97) offers for low-risk add-ons; larger offers appeal to business users

• Psychology: urgency (limited-time/upgrades), exclusivity (agency rights), and convenience (DFY packs)
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🛠️ 4. How to Build Your Own OTO Sequence

1. Clarify your core: what’s the high-ticket core offer (course, software, coaching)?

2. Identify upgrade needs:

   • What’s restricted? (e.g., credits, projects) → create Unlimited OTO

   • What may users lack? (e.g., ready-made funnels) → make a DFY pack

   • What next level do users want? (e.g., agency use) → license OTO

3. Layer additional offers:

   • Traffic/automation tools

   • Monthly mastermind or coaching

   • Licensing or reseller rights

4. Craft sequencing and pricing strategy:

   • Order: easiest to buy → most expensive

   • Use urgency (limited spots), scarcity (initial pricing lock), and downsell options

5. Build supporting deliverables:

   • Sales page with clear benefits

   • Bonuses: templates, live workshops, coaching calls

   • Email sequences for frontend and each OTO

6. Implement in funnel tool:

   • Use platforms like ClickFunnels, Systeme.io, Kartra

   • Track conversions and test pricing/pages

✏️ 5. Sample 4‑Stage OTO Funnel + Pricing

📌 6. Tips from Proven Systems

• Free traffic methods included in core keeps users engaged right away

• Comprehensive support (communities, Q&A, training) increases perceived value

• No technical skills needed lowers barrier-to-entry
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• Agency/reseller rights are powerful earners for advanced users
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• Offer downsells or bundles to recapture lost customers at lower price
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🚀 7. Launch Plan

1. Finalize frontend offer and define upsells

2. Create high-converting sales pages, emails for each OTO

3. Setup the automation sequence in your sales funnel tool

4. Test internally or via beta/soft launch

5. Refine messaging and add urgency/scarcity elements

6. Promote via webinars, ads (free+paid), affiliates

✨ Next Moves

• Clarify your core system (software/course/coaching)

• Decide which OTO structure suits your users best

• Build landing pages, emails, and delivery systems

• Test the funnel with a small audience before scaling